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Volkswagen "Jetta Haus" New York City Pop-Up

Friday afternoon, I get a text message from my friend Nadia saying there's a Volkswagen event in Greenpoint, Brooklyn. I asked if it was a vintage Volkswagen (we all know I love vintage Volkswagens) show and she says no, it's for the new Jetta. After looking up the show and realizing it would be cool, I decided to go. Luckily, I had my video equipment with me. "Jetta Haus" was a full on interactive experience promoting the release of the 2019 Volkswagen Jetta. The experience included an ambient lighting room, a turbo engine experience, test driving demo, musical performances and a doughnut wall. Spring/Summer is what I like to call "corporate event season". A lot of companies use the warmer season to market new ideas and products. These events lend themselves for great video opportunities. Here's my video from "Jetta Haus".  

Sunday 05.20.18
Posted by Stephen McFadden
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